Keyword Placement – What Is Your On Page SEO Strategy?

Keyword Placement – What Is Your On Page SEO Strategy?

While doing your keyword research, remember that choosing the best keywords is everything when have an online business. Where you put your keywords is also very important for your on page SEO, making sure this is setup correct will help you with your future profits.

Remember that the placement of your keywords is just as important as the choice of keywords you choose in the beginning of your keyword research.

Way to many people doing business online fail to realize the importance of keyword research. What will happen if you don’t choose the best keywords for your website, you will pay the price by not being discovered by the search engines or ranking poorly in the search engines.


Below I’m going to give you a list of important On Page SEO placement tips for keywords. Keep these recommendations in mind when designing the layout of your websites and the content you will include on your website.



Title Meta Tags

It will be very important for you to keep the meta tag information for your website to fewer than 60 characters. Make sure you add your best keywords here so it grabs the searchers attention when they see your tittle meta tag for your website, plus gets your ranked for your best keywords.



Header Tags

The header tags within your content will be a great places to include your best keywords.

This will not only be good for the search engines to pick up on but also for the readers who are known to skim articles looking for important clues in your websites sub headings.

If you have bolded headings that include your best keywords, what will happen is those keywords will be noticed by the search engines and readers alike.


Bold and Italics

Throughout your article there are often terms that are important enough to be emphasized. It is common to do this with bold letters and italics.

Make sure that you use this simple but powerful technique with the keywords you have selected so that you are bringing more attention to these words within your articles, doing this will get your visitors and the search engines to understand your websites main points.



Content Is King

It will be very important for you to make sure that you are using your best keywords within your content. If you want the best possible results, make sure that your keywords are placed near the top, the bottom, and the middle of your web page article.

This gives the impression of consistent information throughout and once the search engine spiders catch on to this, the search engines will start to identify your website as an authority on the topic of your websites niche.

Make sure your content is appropriate to your target audience, reader friendly, and informative in addition to being search engine friendly if you really want to make those important sales.



Links should Have Anchor Text

Your links should have anchor text. Whether these links are to your affiliate links, links to a different blogs in your niche, or just other websites related to your website, this will call attention to your anchor text links by you using your primary and/or secondary keyword phrases as anchor text for these links.




Meta Keyword Description

This will be your opportunity to let the search engines know what your website is about by letting them get a good idea of the keywords you’ve selected.

It is a must that you include your best keywords in your meta keyword description or the search engine spiders might associate you with keywords that get greater competition or that do not generate as much traffic as you would like.

There are other things you can do in order to optimize your site for search engines but employing these Powerful On Page SEO keyword placement strategies can make all the difference in the world for the success or failure of your Internet Business.  Checkout our free keyword research tool.

Please leave your comments below if this keyword research article helped you.

Bill Portnova & Mike Murphy





So You Have Your Perfect Keywords – So Whats Next?

So You Have Your Perfect Keywords – So Whats Next?

OK, so you have worked long hours to find the best keywords that you believe are going to get money rolling into your website.



Now, what will you do you do with all these amazing money making nuggets?

OK, now you need to keep in mind when deciding how you are going to proceed with the creation and search engine optimization for your website by using your keywords very creatively.

If you are are unable to write your website copy yourself, than it will be a good idea to invest in a qualified copywriter to do the job for you.

Not everyone has a way with words, some people find that writing is tedious and they will put things off for so long that projects never get completed leaving these wonderful keywords that you researched to waste away along with all of your effort in finding your keywords.



If you are able to lend a “voice” to your business, you are in a good position to do the writing for your website yourself. Think about it, Who knows your business better than you do, right?

While video and podcasts are all over websites now a days, content still remains king—this includes written content.

There are few ways around the importance of keywords, when writing content for your website, you will need to get the attention of search engines so your website will rank well on them.

When writing your content, it needs to be written well to convert into sales, it will be very important for you to learn how to appeal to your targeted audience on an emotional level, while promoting your products or services ethically and ensuring that you are working the target keywords into the content whenever possible.



What you need to do to make the most of your search engine optimization efforts, will be to make sure to include your keywords in the title, subheadings and wording within the content that is either in bold or italicized for emphasis, as anchor text for links, and in the first and last paragraph of the text.

New technology is allowing websites to recognize close matches to your keywords, but for now it is still important to use your keywords throughout your content in order to maximize your optimization efforts.  Our Free Keyword Research Tool will Help you a lot with this.



You can use synonyms, plurals, and other similar phrases as additional keywords to supplement your search engine optimization efforts, but your primary goal and focus should be on the exact keyword phrases will work best for your website.

Make sure you also include the keywords in your meta tags. This is something that most website owners who are using software programs to build or create their websites will often overlook.



If you feel you are lacking the expertise to do all this yourself, be sure to find someone that you can hire to do this for you.  Remember, you want your website to be well written to grab peoples attention.

This will be money well spent, just like how investing in someone to write your content would be, if you struggle with the written language or have no interest in writing at all.

Once you’ve created your website, written the content, and have everything ready to go, it is vital that you track the results in order to see where your investment of money, time, energy, and effort is paying off the most for you.

By using keyword research tools like Google Analytics, you can keep track of your visitors as well as how your keywords are performing for you.

Use the information you will learn from the Google Analytics service to change and to make adjustments to your keywords whenever appropriate and refine your keyword research efforts for your future projects.

Please leave your comments below if this keyword research article helped you.

Bill Portnova & Mike Murphy





How To Get Quality Website Traffic Using Keywords

How To Get Quality Website Traffic Using Keywords

I remember when we first got started, we thought the key to making a lot of money was to get tons of free website traffic, but thank goodness we learned very fast that quality free website traffic is the key to getting your website to make money.

Thankfully, more and more Internet marketers are beginning to discover that quality website traffic is much more important, in many cases than the quantity of traffic.



Most marketers have shifted towards doing more keyword research to address this problem, so your website gets targeted website traffic.  Who want’s to get traffic to their website from internet surfers that are not looking for what you are selling?

The real question you should be asking yourself is, how can you find the best keywords for your website using keyword research to find the best keywords that will deliver visitors that are looking to buy your products and services from you?

Keyword research is not always so cut and dry, I wish it was. This is where you will need to start thinking outside the box when doing your keyword research and seeking answers that will help you with your research.



So, how are you going to get quality traffic without focusing on the quantity of traffic?

You might be asking yourself this right now, I need more sales so would more traffic get me more sales?

The answer is NO! Don’t you think it would be better to get fewer visitors that are interested in what you are selling so you can make more sales?

You need to find out what is working well for your competition and learn how to do your keyword research better than your competition does their research.

You can use our free keyword research tool to help you with the other keyword research tools below.



If you are wondering how you can do this, consider visiting the popular keyword research sites.  Use our free keyword suggestion tool and other keyword tools, by typing in the keywords you are considering, and taking the time to really study the top 20 results from each of these tools.

The tools you might want to use for this exercise include: SEO Book, WordTracker, Google Sandbox Tool, and any other tools you have been using in order to narrow your selection of keywords.

Take the time and carefully study the websites that you will be competing with, to see how you can improve on what they are doing.



Make sure while you are studying these websites be sure to take a look at other keywords that are being promoted on these websites.

Make a keyword list and see what keyword ideas come from your keyword list that you just did.

When picking keywords, you want to find what keywords are well searched in the search engines. You also want to find keywords that have little competition. It’s going to be very important for you to find a balance between the two.



The ideal keyword will be well searched AND offer little competition. Avoid spending too much time and/or energy on one or the other.

Instead, you need to find the best keywords that will work well for both situations.

When writing your content, you want to offer your readers relevant information that will be helpful to them.

Make sure the content you writing has the keywords in it. If you want your website to ranking for the keywords you picked out, you must use the keywords in your content, this is a must.



The main thing that is going to make you money, isn’t getting people to your website in the first place, it will be keeping your readers on your website longer than 3 seconds.

You can do it, but it will never work if you are not offering your readers something of substance, your reader need to be wowed.

More importantly though, you will need to offer your readers something better and more engaging than your competition.

Learn to appeal to your readers on an emotional level, this will allow you to pull them in. If you figure this out, half the battle has been won for you.

Do this by finding and using the right keywords. Learn to focus on quality rather than quantity.  Using the correct keywords will have your conversion rate soaring.

Please leave your comments below if this keyword research article helped you.

Bill Portnova & Mike Murphy