How to Choose The Best Keywords For Your Keyword Research

How to Choose The Best Keywords For Your Keyword Research

Do you need a little advice when it comes to choosing the right keywords to use for your keyword research? Who doesn’t, I know I’m learning new things everyday about how to do keyword research better?

Finding the best keywords is one of the most important and best things you can do to boost your business branding for optimizing your website for the search engines.

How to Choose The Best Keywords For Your Keyword Research

If you have optimized your website for the wrong keywords, then this will be a complete waste of your time, effort, money, and energy.

You do not want to invest tons of time into keyword research that is not going to pay off when all is said and done.

Demystifying the Keyword Research Selection Process

While keyword research may seem like a big mystery; once you have learned how to choose the correct keywords, this process will become much easier for you over time.

The first thing you will need to do, is determine what type of website you are going to be creating. Websites that are database driven (or dynamic sites) can be optimized for virtually a limitless supply of keywords.


Demystifying the Keyword Research Selection Process


If your site is a static site, which is a site that isn’t driven by a database you are more limited in your options for keywords and you will need to be far more selective of the keywords you choose.

For this reason it would be better to determine the type of website you are going to create before you begin the keyword selection process.

Now that you’ve narrowed down the type of website you can now begin to select the best keywords for your website.

Static sites perform better with highly targeted long tail keyword phrases and variations that include singles and plurals.

Now you will need to select one or two keyword phrases and focusing on those within a static site that will pay off much better than spreading the focus between too many keywords, which could seem like stuffing keywords to the search engines.

Dynamic sites, on the other hand, are a giant buffet for keywords. You can optimize your website for as many keywords as you are interested in creating pages to promote them.


keyword Brainstorming


No you will need to start Brainstorming for a list of potential keywords or keyword phrases based on what type of website you are going to create. Once you have a list you can use the following criteria to eliminate and narrow your list.

How long is this Keyword Research Phrase Going To Take?

The longer you spend on this keyword research phrase, the more likely you will be to generate traffic that will convert into sales for your website. As long as the keyword phrases are being searched; this keyword phases will convert into more sales for you and your website.


generate traffic that will convert into sales


For this reason you should avoid creating keyword phrases that are so long that no one is searching for them.

You want to use keywords that are being searched in the search engines, so that you can get the traffic that will convert to sales for you website. You also want to use long tail keywords that have less competition.

You can use our free keyword suggestion tool to help you find long tail keywords that people are searching for right now in the search engines.

Who will be using the Keyword phrase

Who will be using the Keyword phrase?

One thing that you do not want to do, is to create a website that only attracts those who are only looking for information and not looking to buy things from you.

What is the point to creating a ton of website traffic to your site if you aren’t going to make any sales for all the effort you put into setting your website up.

So make sure when you are doing your keyword research, that you use these ideas in your keyword research strategy that you should find that you are not only selecting keywords that generate traffic – but also keywords that convert into sales for you.

Please leave your comments below if this keyword research article helped you.

Bill Portnova & Mike Murphy

Keyword Research Software





Keyword Research Process

Keyword Research Process

It is very important you develop a winning system for your keyword research.

The way a lot of online marketers narrow down and refine their keyword research, is using a three step system that involves using various free online keyword tools to assist them in this process.

This three step process may seem complicated when you get started at first, but this keyword research process is very ingenious when it comes to helping you in developing profitable keywords within a narrowly defined keyword niche.

Step 1

Use the Google Adwords Keyword Tool to generate keywords.

Google Adwords Keyword Tool



Step 2

Enter those keywords into our free keyword suggestion tool to find out what keywords people are searching for now in the search engines.


free keyword research tool


Step 3

Search for the keywords that you are thinking about using in the Google search area. This will give you the opportunity to see how many websites you will be competing against, but this will also give you a chance to take a look at what the competition is offering their visitors.


Google search area


This could be like the products they are promoting, and whether or not you believe you can do better job than they are doing.

The main overall goal, is to have the keywords that are being searched more often, but offer less competition, like long tail keywords.


longtail keyword research


This is a very big must that you need to do so you can convert your traffic into sales, this should be your top goal, and the goal of most Internet marketers.

You might be asking yourself, is there simpler methods for achieving the same goal, the answer is yes, but most of time they will cost you a lot of money.

As far as utilizing our free methods, our three step process is the best free way available at the moment, and easy to use once you get the hang of things.

If this strategy isn’t one that you are interested in implementing for your business plan, you will need to develop some simple strategy that will work for you.

Failing to do so will leave you without a reliable method for testing your keywords, tracking all your results, and discovering whether or not some of your keywords are performing better than other keywords.

This will also cost you a great deal of time focusing on campaigns that offer too much competition or are receiving too few searches.

Either possibility will result in fewer sales for you and far less profit.

Remember, Even after you’ve made the effort to find the keywords that seem perfect for your niche, you will need to measure your efforts carefully in order to determine which keywords for your niche are actually converting into sales for you.


keywords for your niche


This may take you time, but once you find out which keywords are going to be the most profitable, than you will be able to launch more campaigns that will drive traffic searching for those keywords to your website(s).

The best things is that you will learn over time, is that those who are searching for your specific keywords are more likely to convert better into actual sales for you than those that typed in other keywords.

It’s going to be very important for you to learn how to identify the buyers from the casual internet surfers or information seekers and you will need to learn how to tailor to your marketing campaigns so you can attract to those vitally important buyers.

This keyword research data is something that will come in over time, and by you paying close attention to where your keywords are leading your visitors and which keywords are taking them there.

Now you need to take action and put these powerful three steps mentioned above to work for you.   Performing keyword research is a great way to learn more about keyword research, and a great place for you to start.


Please leave your comments below if this keyword research article helped you.

Bill Portnova & Mike Murphy

Keyword Research Software